Credited from: LEMONDE
A large shipment of Nestle's popular KitKat chocolate bars, weighing approximately 12 tonnes, has been stolen in Europe. The company reported that a truck carrying 413,793 units of its new range was taken while in transit, warning that this theft could disrupt supplies just before Easter, a critical time for chocolate sales, according to Le Monde, India Times, CBS News, Reuters, and South China Morning Post.
The truck had left central Italy heading to Poland, with distribution plans across multiple European countries. However, the exact location of the theft has not been disclosed, and both the truck and its contents remain missing. A spokesperson for Nestle humorously noted that the thieves "made a break" with the chocolate, stressing the seriousness of the situation as consumer demand surges before Easter, according to Le Monde and India Times.
Nestle is collaborating with local authorities and supply chain partners to investigate the theft. They emphasized the traceability of the stolen chocolate using unique batch codes on each bar, which can help in tracking if they enter unauthorized sales channels across European markets. The brand urges consumers to report any sightings of the stolen goods, reinforcing their commitment to minimize the impact of this heist, according to Reuters and South China Morning Post.