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Hong Kong's New Tourism Blueprint Faces Challenges in Attracting Visitors Post-Pandemic

share-iconTuesday, January 07 comment-icon2 weeks ago 8 views
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scmpSCMP
Hong Kong's New Tourism Blueprint Faces Challenges in Attracting Visitors Post-Pandemic

Credited from: SCMP

  • The Hong Kong government has released a new tourism strategy, aiming to attract more visitors after the pandemic disrupted previous plans.
  • This new blueprint includes four development strategies and numerous action plans to position Hong Kong as a travel hub.
  • The plan highlights themes such as pandas, horse racing, cruises, and mega-events, alongside technological innovations to enhance visitor convenience.
  • Despite the ambitious goals, challenges remain as the city encounters changing travel patterns and competitive global markets in its recovery efforts.
  • Authorities are encouraged to think creatively and adapt to the evolving tourism landscape to maximize the city's potential.

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Hong kong Tourism Travel strategy Post-covid Economic recovery
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Atlas Winston

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