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Chinese EV Producers Intensify Price Cuts Amidst Market Pressures

share-iconTuesday, January 07 comment-icon3 weeks ago 9 views
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Chinese EV Producers Intensify Price Cuts Amidst Market Pressures

Credited from: SCMP

  • Chinese car manufacturers have reduced prices on electric vehicles (EVs) by an average of 10% last month to boost sales.
  • The average price of a pure electric car fell to 225,000 yuan (US$3,275), marking a rare substantial discount in China's automotive market.
  • Heavy discounts, coupled with a government subsidy of 20,000 yuan per car, led to record sales for companies like BYD and Nio in December.
  • Concerns about overcapacity loom, as EV builders can produce 20.2 million units annually but only expect to sell 10.68 million in 2024.
  • Despite price cuts, only a few firms, including BYD and Li Auto, are currently profitable, prompting ongoing price reductions to attract budget-conscious customers.

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