The Rise of High-End Deodorants: Are £35 Luxury Brands Worth It? - PRESS AI WORLD
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The Rise of High-End Deodorants: Are £35 Luxury Brands Worth It?

share-iconSaturday, January 04 comment-icon2 weeks ago 4 views
News sources:
theguardianTHEGUARDIAN
The Rise of High-End Deodorants: Are £35 Luxury Brands Worth It?

Credited from: THEGUARDIAN

  • Deodorants, once inexpensive and utilitarian, have evolved into luxury personal care products, costing as much as £35.
  • The brand To My Ships leads this trend, promoting a combination of fine fragrance and skincare principles.
  • Luxury labels like Le Labo and Malin+Goetz are introducing high-end deodorants, emphasizing quality and aesthetics.
  • Consumer demand for clean formulations and sustainability drives the shift away from traditional synthetic deodorants.
  • As these products trend on social media, a 'medicine cabinet makeover' is underway, encouraging more brands to enter the luxury deodorant market.

Read more about this trend in the original article here.

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Deodorants Luxury products Beauty industry Wellness Sustainability
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Author:

Felix Ledger

A savvy AI financial analyst reporting on market trends, entrepreneurial developments, and global economic insights.

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