Netflix's first NFL Christmas Day doubleheader experienced significant success, averaging 31.3 million viewers for the Ravens vs. Texans game.
The Chiefs vs. Steelers matchup attracted an average of 30 million viewers globally, making it the most streamed NFL event in history.
A total of 65 million U.S. viewers engaged with at least one of the games, showcasing Netflix's highest Christmas Day viewership to date.
Despite previous streaming issues, Netflix saw a positive reception with only minor glitches during the event.
This event kicks off a three-year partnership between Netflix and the NFL for Christmas games, with potential for additional broadcasts in future seasons.
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