Credited from: SCMP
Apple has recently lost its fourth AI researcher to Meta Platforms, with multimodal AI expert Bowen Zhang leaving the company to join Meta’s superintelligence team. This exodus, which includes significant departures from Apple’s foundation models group (AFM), highlights a challenging period for Apple's artificial intelligence initiatives. The competition for AI talent is intensifying, especially as Zhang's exit follows other key researchers like Ruoming Pang, who was recruited by Meta with a staggering compensation package exceeding $200 million according to SCMP, India Times, and LA Times.
These departures have raised concerns about the future direction of Apple's AI projects, which have been criticized for their lack of innovation. Insiders suggest that Apple's AI personalization features have not met the company's quality standards, resulting in project delays, as acknowledged during this year's WWDC event. This scenario creates a perfect storm for Meta, which has taken advantage of Apple's vulnerabilities by offering enticing salaries and roles to top talent in Silicon Valley, further pressuring Apple's market position, as noted by LA Times, and India Times.
As Apple considers a shift away from its homegrown models for future updates to Siri, the company is now exploring third-party solutions, including OpenAI’s ChatGPT and Anthropic’s Claude. This pivot comes amid increasing pressure on the company to address failing AI strategies, with investors concerned about a significant decline in Apple's stock value. Apple's cautious approach and internal policy constraints, particularly those prioritizing device-based AI over cloud-based solutions, have further aggravated retention issues among its AI staff, according to SCMP, LA Times, and India Times.
The rapid attrition within Apple's AFM has left many engineers questioning the viability and future of their projects. The lack of clarity about Apple's AI vision has led to increased job searches among team members, highlighting widespread dissatisfaction within the organization. With Meta aggressively recruiting the best talent while Apple struggles with internal policy and morale issues, the landscape of AI development continues to evolve dramatically, demonstrating the competitive nature of the technology sector, according to SCMP, LA Times, and India Times.