• Meta partners with Oakley to introduce AI-powered smart glasses called Oakley Meta HSTN.
• The glasses feature a built-in camera, IPX4 water resistance, and open-ear speakers.
• They will retail for $499 for the limited edition and starting at $399 for additional models.
• A global campaign will promote the glasses with appearances from renowned athletes.
• The product aims to enhance the performance and sharing experiences for users.

Meta has introduced a new line of AI-powered smart glasses called the Oakley Meta HSTN, aimed at enhancing experiences for both athletes and general consumers. These glasses come equipped with a built-in camera for hands-free video capture, IPX4 water resistance, and open-ear speakers for audio. This product line is part of Meta's broader strategy to tap into the growing interest in wearable technology and builds on the success of its previous Ray-Ban Meta glasses, according to Channel News Asia and India Times.

The Oakley Meta HSTN glasses are designed for a variety of uses, including capturing athletic performance and experiencing daily activities enriched by technology. Meta states, “Built for life on the field, trail, or track,” highlighting their suitability for both sports and everyday scenarios. Prices will start at $399, with a limited edition available for pre-order at $499, as announced by Meta and reported by CBS News and India Times.

The glasses will also be featured in a global marketing campaign with well-known athletes like Kylian Mbappé and Patrick Mahomes, who will showcase their features in real sporting contexts. The Oakley Meta HSTN debuted at significant events including Fanatics Fest and UFC International Fight Week. This collaboration emphasizes Meta's commitment to innovation in the wearable technology space, according to Channel News Asia and CBS News.

Furthermore, these smart glasses feature multiple technology integrations, such as a personal AI assistant activated by the phrase "Hey Meta," allowing users to access information and record activities effortlessly. For instance, users can ask about weather conditions or even initiate recording with voice commands. This functionality positions the Oakley Meta HSTN as a key player in the evolution of smart wearable devices, highlighting Meta's focus on enhancing performance through technology, according to India Times and CBS News.