Hermès Surpasses LVMH as the World's Most Valuable Luxury Brand Amid Declining Sales - PRESS AI WORLD
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Hermès Surpasses LVMH as the World's Most Valuable Luxury Brand Amid Declining Sales

share-iconPublished: Wednesday, April 16 share-iconUpdated: Wednesday, April 16 comment-icon7 months ago
Hermès Surpasses LVMH as the World's Most Valuable Luxury Brand Amid Declining Sales

Credited from: FORBES

  • Hermès has surpassed LVMH as the world's most valuable luxury brand.
  • LVMH shares fell over 7% following disappointing first-quarter sales.
  • Hermès maintained stability amid challenges faced by the luxury sector.
  • Tariffs and market uncertainty have affected luxury goods sales significantly.
  • Bernard Arnault remains Europe's richest person despite LVMH's stock drop.

On April 15, Hermès overtook LVMH as the world's most valuable luxury company after LVMH's shares dropped sharply, falling 7.9% in response to disappointing quarterly sales. Hermès closed with a market capitalization of €248.1 billion ($280 billion), compared to LVMH's €246.5 billion ($280 billion), marking a significant shift in the luxury market landscape, according to Le Monde.

LVMH's first-quarter sales exhibited a 3% decline compared to the previous year, notably below analyst expectations of 2% growth. The revenue drop was spearheaded by a 9% decline in its Wines & Spirits division and a 5% fall in its Fashion & Leather Goods category, raising concerns regarding the company's future performance amidst increasing economic pressures, according to Forbes.

The performance slump at LVMH has been attributed to a combination of factors including reduced spending in the luxury sector and the impact of aggressive tariffs imposed by the U.S. government. Analysts suggest that these tariffs could hinder the luxury market's recovery, with major retailers struggling to navigate the changing economic landscape, as detailed by Channel News Asia.

In contrast, Hermès has managed to sustain its market position, primarily due to its loyal clientele and innovative business model that emphasizes brand desirability and controlled exclusivity. This strategic positioning has allowed Hermès to mitigate risks associated with fluctuating market conditions, reinforcing its status amidst broader challenges faced by the luxury industry, according to Channel News Asia.

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