Public sentiment towards Blake Lively and Justin Baldoni plunges amid lawsuits

World News

1 year ago

News sources:

Credited from: BUSINESSINSIDER

The ongoing **dispute between Blake Lively and Justin Baldoni** has drastically affected their public perception, as revealed by social media sentiment analysis.
Data from **Sprout Social** shows a significant increase in negative commentary surrounding both stars following Lively's formal complaint filed on December 21.
Lively's allegations of **sexual harassment** against Baldoni were made public in a **New York Times** article, leading to a spike in negative sentiment.
Sentiment analysis indicates that Lively's negative mentions rose by **29 percentage points** to **61%**, while Baldoni's swung to **63% negative** in the same period.
The public feud escalated further with counter lawsuits, maintaining high levels of negativity on social media, hitting an **increase of 52%** negative sentiment for both parties.

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