Sainsbury's, the second largest supermarket in Britain, projects a full-year profit growth of approximately 7% after a successful Christmas quarter.
The supermarket saw a 2.8% increase in underlying sales for the third quarter, buoyed by a 4.1% rise in grocery sales, particularly in festive foods and beverages.
CEO Simon Roberts highlighted that Sainsbury's gained grocery market share for the fifth consecutive Christmas, benefiting from consumers dining at home.
Despite this positive outlook, Sainsbury's shares dropped 2% in early trading, reflecting broader sector concerns over economic conditions.
Looking ahead, Sainsbury's plans to increase pay for hourly workers by 5% in 2025 and continue its strategy of competitive pricing to enhance consumer loyalty.