Rolls-Royce invests $376 million in UK plant for bespoke car production - PRESS AI WORLD
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Rolls-Royce invests $376 million in UK plant for bespoke car production

share-iconWednesday, January 08 comment-icon2 weeks ago 5 views
News sources:
reutersREUTERS
Rolls-Royce invests $376 million in UK plant for bespoke car production

Credited from: REUTERS

  • Rolls-Royce plans a £300 million ($376 million) investment in its Goodwood plant to enhance bespoke vehicle offerings.
  • The expansion aims to cater to the rising demand for personalized luxury cars, including unique features like gold sculptures and artwork.
  • Rolls-Royce's bespoke services and invitation-only Coachbuild program allow clients to create entirely custom motor cars.
  • This investment marks the largest since the plant's opening in 2003, increasing its production capacity from one car a day to 28 cars daily.
  • In 2024, the company sold 5,712 cars, a drop of over 5% compared to 2023, in alignment with its model transition strategy.

For more details, visit the original article at Reuters.


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