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Hong Kong's new tourism strategy aims to inject HK$120 billion into the economy

share-iconMonday, December 30 comment-icon3 weeks ago 6 views
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scmpSCMP
Hong Kong's new tourism strategy aims to inject HK$120 billion into the economy

Credited from: SCMP

  • Hong Kong has launched a **tourism blueprint** aimed at generating an estimated **HK$120 billion** (US$15.5 billion) for the economy.
  • The strategy outlines **four main development strategies**, 16 directions, 59 action plans, and 133 measures to strengthen Hong Kong’s position as an international tourism hub.
  • **Secretary for Culture, Sports and Tourism Rosanna Law** emphasized the need for reform in the tourism industry following pandemic disruptions.
  • The initiative includes innovative features like **smart check-in kiosks** and plans to attract tourists from the **Middle East and ASEAN**.
  • It is projected to create **210,000 new jobs** and optimize tourism experiences by promoting various themes, including **pandas and mega-events**.

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Gloria Terra

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