Meta CEO Mark Zuckerberg has shifted the company's stance, aligning it more closely with pro-Trump politics after previously banning the former president.
The company has eliminated third-party fact-checkers and introduced a community-based system for addressing misinformation.
New board member, Dana White, indicates a strong connection to Trump’s circle, raising concerns over brand integrity.
Industry analysts warn that Meta's pivot could alienate advertisers, similar to issues faced by X (formerly Twitter) post Musk's acquisition.
Experts suggest Meta is navigating a precarious business landscape, with risks of dwindling user engagement and advertising revenue.