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Telly Hires Ad President for Aggressive Marketing Strategy Ahead of Sales Push

share-iconTuesday, January 07 comment-icon2 weeks ago 7 views
News sources:
businessinsiderBUSINESSINSIDER
Telly Hires Ad President for Aggressive Marketing Strategy Ahead of Sales Push

Credited from: BUSINESSINSIDER

  • Telly, a startup providing free TVs for user data, has appointed its first advertising president, Seho Lee.
  • Lee previously worked at Uber, helping to build its advertising arm into a billion-dollar business.
  • The startup aims to launch an ad blitz and has created innovative dual-screen ad formats to enhance viewer engagement.
  • Although initial distribution goals fell short, Telly is witnessing solid interest from advertisers and adjusting its strategy accordingly.
  • To acquire a free Telly, users must complete a 120-question survey detailing their preferences and habits.

For more details, visit the original article.

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